Press Release

Enso Detego rolls out an international end-to-end RFID software solution at Marc O’Polo

Premium modern casual wear brand Marc O’Polo has rolled out an Enso Detego end-to-end RFID inventory management solution, tracking items from production to point-of-sale. The effect is, Marc O’Polo is now maximising customer experience.

Graz, Austria, November 2014 – Enso Detego GmbH, a leader in RFID software products and solutions for the fashion industry, has ushered in a new era for fashion retail by successfully implementing a full end-to-end RFID inventory management solution at Marc O’Polo’s 86 stores across Germany, Belgium, Sweden, Poland, the Netherlands and France.

As one of the pioneers, Marc O’Polo decided to integrate RFID technology throughout their entire supply chain, with the goal to increase its operational efficiency. This has further added value to their brand as now customer service in their stores has reached an entirely new dimension. The premium casual fashion brand from Stephanskirchen, Germany, was quick to realise that Enso Detego would be the right partner.

Enso Detego’s solution is not only been beneficial to Marc O’Polo’s logistics, but has its biggest impact on processes covering the shop floors. The monitoring of the flow of stock on their retail spaces means that the availability of goods has improved. Detego® SUITE 4.0, the business intelligence tool, manages all collected data and produces real time and item level transparency. Marc O’Polo has now easy access to information that is boosting their operational efficiency.

“The tagging of articles with RFID labels has improved the efficiency of our logistical processes and has made the flow of goods throughout the supply chain more transparent – as a consequence, we can now intensify our focus on our customers, enhance conversion rates and boost our sales,” said Alexander Gedat, CEO, Marc O‘Polo.

“The implementation of the Marc O’Polo RFID project was a total success. It clearly shows that retail is ready to face the digital transformation challenges and that we are a committed and sustainable partner to do it with.” said Ewald Braith, CEO, Enso Detego GmbH.

Enso Detego was responsible for the overall execution of the Marc O’Polo RFID project, in cooperation with a group of expert partners.