How to benefit from latest IoT technology and in-store analytics.
Unlocking in-store insights and potential
When customers shop online for clothing, retailers are already offering a lot of value added services because they track and understand consumer’s interests as well as those of their peers, know the purchase history and more. In brick-and-mortar stores, the shopper is too often serviced like in the old days. Most of the great data-based services that the brand offers online cannot be experienced in the stores.
This webinar discusses how data-led insights and in-store KPIs are used to strategically redefine the store, to service the shopper on the same level as online retail and additionally are improving operational efficiency with real-time analytics.