Detego @ Silicon Valley Bank ”Smart Retail Forum”
On March 23rd, 2016, Silicon Valley Bank, a leading bank dedicated to the innovation and technology sector, invited to its annual Forum taking place in London. More than 130 participants from the retail industry and high-tech investor community joined the invitation-only “Smart Retail Showcase 2016” event to discuss about digitalization and the necessary technological changes. Paul Coby, CIO of John Lewis clearly stated that delivering on the omni-channel promise for consumers necessitates retailers to renew their IT-systems. There was general consensus that without well-functioning software systems, retailers are not in the position to offer the customer experience that today’s consumers expect.
Detego was invited to talk about real-time in-store analytics as this is seen as one of the important technologies in retail to future-proof the business.