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adidas and Detego: Store performance at its best

A case study about a record-breaking RFID-based in-store project.

An extraordinary four-month project sprint for 500 adidas stores in Russia has been successfully completed. The goal: Boost store KPIs such as inventory accuracy, article availability and consumer service to the highest levels. The means to achieve that: Extremely fast, error-free stock taking of 45 million articles per year through real-time in-store processes that are more efficient and intuitively managed, using decision-relevant analytics. The end-to-end integration was accomplished in just four months. The interdisciplinary project team consisted of business, IT, logistics and retail experts coming from five different countries – all working together across ten different time zones. The result: 99% inventory accuracy and the highest on-floor availability that adidas wanted for its stores. The winner: The adidas end customer.

The future? Athletic.

adidas and Detego are entering the next round. More than 500 stores are live in Russia and an additional 90 stores are planned. Currently, the teams are working on replicating this success in other markets.

Whitepaper – The perfect customer relationship

How fashion stores leverage Internet of Things (IoT) technologies to put the customer in focus of all activities.

Why should fashion retailers deal with IoT? What problems could be solved in the stores? What results can be expected? As a retail decision maker you need to deal with IoT if increased article availability, exact inventories, interaction with customers and operational excellence in your stores are set as objectives. This practice-oriented guide sheds light on the triangle of “customer”, “processes in the store” and “deployment of new technologies” and shows how the use of IoT benefits retailers and ultimately the customer. The whitepaper reveals the formula for the perfect customer relationship, based on the right technologies and processes and shows how retailers can apply them to their business.

Whitepaper – Omni-Channel Fashion Retail

How Fashion Retailers successfully implement omni-channel services. A practice-oriented guide to build the right basis for efficient omni-channel retailing.

The implementation of an omni-channel strategy is a major undertaking. Regardless of whether your company is just at the starting point, in the middle of the project implementation, or already in a more advanced stage, if the foundation for omni-channel retailing is not well laid, the project is doomed to fail. This whitepaper provides 5-basics-checks for the fundamentals of efficient omni-channel retailing. It helps to build a solid foundation for a successful implementation of omni-channel retailing – regardless of the stage your company has already reached in the realisation of its omni-channel strategy. It is aimed to reach practitioners responsible for the omni-channel initiative and therefore those with clear expectations on the cost-benefit aspects of any omni-channel investment. It provides C-levels, Omni-channel-, eCommerce- and Marketing Executives with reflective and feasible recommendations for actions to take for more efficient omni-channel retailing. The Whitepaper focuses on the following omni-channel-services, expected by consumers: availability checks, click & collect, ship-from-store, return-to-store and instore-ordering.

Intel-Detego Solution Brief

Fashion Retailers Optimise Services and Connect to Customers through Data-Driven Insights Detego software on Intel® Responsive Retail Sensor powers intelligent article management and unified commerce.

The retail shopping experience is changing rapidly, but one thing remains constant: Customers walking into brick-and-mortar stores want to find the articles that interest them, in the size, style, and colour they prefer. Detego’s innovative software suite provides the real-time insights retailers need to meet customers’ desires—not only by providing complete transparency into every article from the warehouse to final sale but also by enabling a more personalised and positive customer experience.

As part of the Intel® Responsive Retail Sensor ecosystem, Detego solutions give fashion retailers a competitive advantage through unified commerce, increased sales, and a superior in-store shopping experience.

Digitalisation | Omni-Channel | Customer Experience

Real-Time Analytics and Article Transparency.
The Basis of Your Strategy.

Customers drive retail strategies with their various and versatile demands. They want the ability to shop anytime, anywhere while expecting a consistent brand experience in the store, on the web and using mobile apps. Customers anticipate immediate access on an article’s availability across all channels – and fast delivery! Failure means losing a customer to a competitor. They’re only a click away. Meeting these expectations requires a digital transformation of the stores and efficient omni-channel retailing. But how to implement these strategies successfully? With an intelligent business base.